Assignment Selling
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Course Overview
Is your sales team struggling to see the value in content? Do they believe it's a waste of time? Are your sales stagnant despite publishing numerous articles and videos? It's time to unlock the power of Assignment Selling – the missing piece in your inbound marketing strategy.
Introducing "Assignment Selling: The Game-Changer for Sales Success," a course meticulously crafted to revolutionize your sales and prospecting efforts, enabling your team to close deals faster than ever before. This course delves into the Assignment Selling concept, an integral part of the "They Ask, You Answer" framework. Empower your sales team to tackle prospect questions, objections, and concerns with educational content, paving the way for well-prepared sales calls and unparalleled success.
Introducing "Assignment Selling: The Game-Changer for Sales Success," a course meticulously crafted to revolutionize your sales and prospecting efforts, enabling your team to close deals faster than ever before. This course delves into the Assignment Selling concept, an integral part of the "They Ask, You Answer" framework. Empower your sales team to tackle prospect questions, objections, and concerns with educational content, paving the way for well-prepared sales calls and unparalleled success.
In this course, you will learn:
The essentials of Assignment Selling and its impact on sales success
How to spend less time educating during sales meetings while engaging qualified prospects
The implementation of Assignment Selling in your organization and its benefits
The art of thinking like a teacher and mapping out your buyer touchpoints
The three most crucial best practices of Assignment Selling
Mastering phone scripts to secure commitments from prospects
Creating personalized 1:1 videos to educate and engage your buyers
The five indispensable steps to mastering your sales emails
Ideal for sales professionals and anyone eager to enhance their inbound marketing efforts, this course offers powerful tactics, strategies, and insights for crafting irresistible prospecting emails that boost open rates and leave prospects craving more.
Don't let your sales team miss out on the transformative power of Assignment Selling. Sign up now to optimize your sales processes, accelerate deal closures, and leave the competition in the dust.
Don't let your sales team miss out on the transformative power of Assignment Selling. Sign up now to optimize your sales processes, accelerate deal closures, and leave the competition in the dust.
Course Outline
This course is a great fit for sales reps, sales leaders, marketers, and leadership, as it talks about the fastest way to see ROI in your digital sales and marketing!
Assignment Selling: Content Is Your Greatest Sales Tool
• Content is The Greatest Sales Tool in the World
• What is Assignment Selling?
• Starting the Sales Conversation
• From the Position of Teacher
• The Fastest Way to ROI with Content
• The Right (and Wrong) Time to Teach
• When Should You Be Using Assignment Selling?
• What Should Great Assignment Selling Look Like?
• Assignments, The Ultimate Buying Qualifier
Being Seen as Educators
• What We Learn About Prospects When We Assign Homework
• Assignment Selling In Follow-Up Conversations
• What You’ll Need to Start Assignment Selling
• They Ask, You Answer is a Sales Initiative
• Sales and Marketing Alignment
• What’s Possible with Assignment Selling
• Introduction to Assignment Prospecting
• Why Assignment Prospecting?
• Problems With Emailing Challenges
• Mastering Assignment Selling
• Think like a teacher
• Introduction to Mastering Assignment Selling
• The importance of thinking like a teacher
• How to show up with authority and empathy
• Touchpoints and getting ahead of objections
• Defining touchpoints with a buyer
• How to get ahead of objections
• It’s all about the buyer
• Why it’s all about the buyer
• The “What’s in it for me?” philosophy
• Getting a commitment from your buyer
• Sales appointments and verbal commitments
• Setting the right conditions for sales appointments
• How and where to track your verbal commitments
• How to develop a team-wide habit
• The Personalized Video
• Five action steps to master assignment selling in email
• How to make your assignment selling more efficient
• What is Assignment Prospecting?
• Why Assignment Prospecting?
• Assignment Prospecting Email Basics
• What Goes Into an Assignment Prospecting Email?
• Why Aren't Prospects Opening Your Emails?
• They've Opened Your Email, Now What?
• Assignment Prospecting In Action
• Assignment Prospecting Email Examples
• Dos and Don'ts of Assignment Prospecting
• Assignment Prospecting Results (and What We Can Learn)
• Content is The Greatest Sales Tool in the World
• What is Assignment Selling?
• Starting the Sales Conversation
• From the Position of Teacher
• The Fastest Way to ROI with Content
• The Right (and Wrong) Time to Teach
• When Should You Be Using Assignment Selling?
• What Should Great Assignment Selling Look Like?
• Assignments, The Ultimate Buying Qualifier
Being Seen as Educators
• What We Learn About Prospects When We Assign Homework
• Assignment Selling In Follow-Up Conversations
• What You’ll Need to Start Assignment Selling
• They Ask, You Answer is a Sales Initiative
• Sales and Marketing Alignment
• What’s Possible with Assignment Selling
• Introduction to Assignment Prospecting
• Why Assignment Prospecting?
• Problems With Emailing Challenges
• Mastering Assignment Selling
• Think like a teacher
• Introduction to Mastering Assignment Selling
• The importance of thinking like a teacher
• How to show up with authority and empathy
• Touchpoints and getting ahead of objections
• Defining touchpoints with a buyer
• How to get ahead of objections
• It’s all about the buyer
• Why it’s all about the buyer
• The “What’s in it for me?” philosophy
• Getting a commitment from your buyer
• Sales appointments and verbal commitments
• Setting the right conditions for sales appointments
• How and where to track your verbal commitments
• How to develop a team-wide habit
• The Personalized Video
• Five action steps to master assignment selling in email
• How to make your assignment selling more efficient
• What is Assignment Prospecting?
• Why Assignment Prospecting?
• Assignment Prospecting Email Basics
• What Goes Into an Assignment Prospecting Email?
• Why Aren't Prospects Opening Your Emails?
• They've Opened Your Email, Now What?
• Assignment Prospecting In Action
• Assignment Prospecting Email Examples
• Dos and Don'ts of Assignment Prospecting
• Assignment Prospecting Results (and What We Can Learn)
Course Outline
This course is a great fit for sales reps, sales leaders, marketers, and leadership, as it talks about the fastest way to see ROI in your digital sales and marketing!
Assignment Selling: Content Is Your Greatest Sales Tool
The Origin of ‘They Ask, You Answer’
The Buyers Zero Moment of Truth
We're Different
The Buyers Zero Moment of Truth
We're Different
Developing Your First 100+ Blog Article Topics
The ‘CarMax Effect’ and How to Have a Healthy Relationship with Fear
5 Blog Topics Guaranteed to Generate More Traffic, Leads, and Sales
The 5 Questions That Buyers Obsess Over
The Big 5: Cost and Price
The Big 5: Problems
The Big 5: Versus and Comparison
The Big 5: Reviews and Best in Class
Who Should Influence What We Say Online?
The Impact of They Ask, You Answer on Sales Teams
7 Benefits of Sales Teams Embracing They Ask, You Answer
The Magic Number 30
Content Never Sleeps
The ‘CarMax Effect’ and How to Have a Healthy Relationship with Fear
5 Blog Topics Guaranteed to Generate More Traffic, Leads, and Sales
The 5 Questions That Buyers Obsess Over
The Big 5: Cost and Price
The Big 5: Problems
The Big 5: Versus and Comparison
The Big 5: Reviews and Best in Class
Who Should Influence What We Say Online?
The Impact of They Ask, You Answer on Sales Teams
7 Benefits of Sales Teams Embracing They Ask, You Answer
The Magic Number 30
Content Never Sleeps
Real-Time Conversations
Self-Selection Tools
Website Priorities
Self-Selection Tools
Website Priorities
9 Ways to Find More Time to Make They Ask, You Answer Work in Your Organization
How Long Does They Ask, You Answer Take to Work?
Ways to Keep Your Team Engaged
How Long Does They Ask, You Answer Take to Work?
Ways to Keep Your Team Engaged
Ways To Take Your Training
If you want to Find, attract and retain clients, you need to provide them with valuable products or services and be able to effectively present them. At Modern Sales Academy, we focus on developing your skills to help you build and grow your business.
Our courses are designed to help you become more presentable to your clients and provide them with the information they need to make an informed decision about purchasing your offer. With MSA, you can gain the skills and knowledge you need to succeed in today's competitive business world. Sign up for one of our courses today and take your business to the next level.
Our courses are designed to help you become more presentable to your clients and provide them with the information they need to make an informed decision about purchasing your offer. With MSA, you can gain the skills and knowledge you need to succeed in today's competitive business world. Sign up for one of our courses today and take your business to the next level.
Live Online Virtual Training
Smaller number of people than in traditional face-to-face classes.
Offers an equal chance to upskill and be competent in today's ever-challenging job market.
Gives the same quality of discussion as traditional face-to-face classes, without the added expense of being in a physical classroom setting.
Bespoken Inhouse Training
The content is specific to the project and skill sets of delegates.
Delegates can call upon the experienced trainer to offer 'consultancy' in relation to the project.
Delegates can call upon the experienced trainer to offer 'consultancy' in relation to the project.
1-2-1 Individual Training
Just you and the instructor working at a pace that suits you.
Ready to Get Started?
Let’s have a virtual coffee and discuss further. Ill bring the virtual biscuits
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