Course Outline
1. Introduction to virtual selling and its benefits
• Definition of virtual selling
• The role of technology, digital tools, and virtual communication channels in
virtual selling
• The advantages of virtual selling for sales reps and businesses
2. Best practices for virtual sales calls
• Tips for conducting effective virtual sales calls
• How to use video to build trust and establish a human connection
• Techniques for managing objections and handling difficult situations virtually
3. Using video throughout the sales process
• How to integrate video into different stages of the sales process
• Tips for creating a professional and engaging video presentation
• Best practices for leveraging video to improve the customer experience
4. The tools of virtual selling
• Overview of the digital tools and virtual communication channels used in
virtual selling
• How to use each tool effectively
• Best practices for using technology to improve productivity and drive revenue
5. Virtual selling appointment strategies
• How to set up and host a productive virtual sales appointment
• Techniques for engaging and building relationships with remote buyers
• Tips for measuring the success of your virtual selling efforts.
6. Lets talk about video prospecting
• Overview of the history of sales and the rise of digital prospecting
7. What is video prospecting and why is it effective?
• Understanding the basics of video selling and its benefits
• Debunking common myths and misconceptions about video selling
8. Preparing for success in virtual selling
• Creating and optimizing your LinkedIn profile
• Identifying your ideal client profile and personal brand
• Searching for prospects on LinkedIn and other social networks
9. Engaging with prospects on LinkedIn
• Making eye contact and getting attention with views, follows, and
endorsements
• Asking questions and engaging in conversations to build relationships
• Sending personalized connection requests and InMails
10. Using video to connect with prospects
• Preparing for video prospecting with the right tools and equipment
• Writing a script and creating a welcome video
• Using video to reach out and follow up with prospects
• Using email
11. Building a successful virtual selling strategy
• Implementing a consistent follow-up cadence and tracking results
• Using video and other engaging content to keep building relationships
• Avoiding common pitfalls and mistakes in virtual selling
12. Conclusion and next steps
• Recap of key takeaways and best practices for virtual selling